K2 Skates Wants You

K2 Skates Wants YOU:

Brand Ambassador Application

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Rolling since 1994, we’re committed to building the best product in the industry and inspiring the world by promoting Serious Fun and a love for the outdoors in everything we do. As the inventors of the Original SoftBoot® and with the advantages of Boa® Technology, K2 has remained committed to getting people off the couch and engaging with the outdoors.


However, we need your help! K2 Skates is looking for the next group of ambassadors to be the face of the brand. If you love skating, being active, and enjoy being involved in the skating scene, then this is the perfect opportunity for you.


We are looking for people who are passionate about playing outside, being active, and who embrace the K2 lifestyle. Our ambassadors need to live, eat, and breathe skating. The ultimate goal: to get more people into the sport of inline skating and promote the K2 brand.
Requirements of the K2 Ambassador

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What We Believe:

Product is King: We believe we have the best product of inline skates in the marketplace, designed to meet the growing demands of our consumers as they continue to push the boundaries of what’s possible.


Experience Matters: After 20 years of building premium skate products, K2 is a brand cemented as an industry leader, with a reputation for defying the status quo.


Life is About Serious Fun: Like skating, life is all about balance. From developing new product innovations or logging hours of product testing, we continue to work as hard as we play—never taking ourselves too seriously.


K2 is a Lifestyle: From a garage brand, to a global enterprise – skates, for skaters, is what drives us. Our ever-evolving global family of employees, athletes, ambassadors, and consumers share an appreciation for the outdoors. We encourage each other to push the boundaries of the sport with a smile on our face.


As a K2 Skate Ambassador you would strive to embody all that is K2 and share it with the world (through one social media posting a week during peak season and one blog post a month). We are also here to help, supporting you in other ways you think up to promote inline skating through different community outreach or demo opportunities.


How To Apply

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K2 Skate’s marketing team will select the K2 Skate Ambassador team based on the application completed HERE.


This is the recognition you’ve been waiting for, so get those applications filled out!


We are looking forward to unveiling the new ambassador program by late October.